Applicants

Review publisher applications, approve or reject, and assign tracking numbers.

Reviewing applications

The Applicants tab under /app/ppc lists every application across your offers. Search by email, name, or offer, paginate at 50/page, and filter by status. Each row shows the applicant's traffic sources as pills and the offer they applied to.

Click a row to open the Approve dialog: collapsed payout summary with Override, an RTB-ready badge when the call flow supports it, a "Publisher will receive" preview, an RTB advanced disclosure, and an in-dialog success panel with Copy spec and View campaign actions.

Quick approve

Use the row-level Quick approve action when you don't need to override the offer's default payout. It accepts the publisher, mints a tracking number, and (when applicable) returns the RTB endpoint + secret in the success toast. Bulk approve is also available from the filter bar.

Suspending and rejecting

Approved rows have a Suspend / Resume action in the row's ellipsis menu — Suspend opens the shared dialog with a Release tracking number toggle (default on) and an optional notify-publisher email. Rejecting an application sends the publisher either a terminal "Browse other offers" email, or a "reviewer asked for more info" email with an Edit & Resubmit link, depending on which path you chose.